Meta One subscriptions have gone live globally, introducing new bundles that combine the company’s standalone app subscriptions with additional AI usage. The launch follows the arrival of Muse, Meta’s do-everything AI assistant, and some of the bundles were tested earlier this year before becoming available worldwide today.
Meta says the “core experience” on its apps and Meta AI will remain free. Users can still purchase separate subscriptions for Facebook, Instagram, and WhatsApp without opting into a bundle. The company has also indicated it plans to expand the bundles over time to include Edits, AI glasses, and other features.
Bundles for individual users
Two tiers are available for individual users. Core costs around £6 per month, while Premium costs around £16 per month. Both include Instagram Plus, WhatsApp Plus, and Facebook Plus, along with expanded media generation through Meta AI. That covers generating images with Muse or using in-app tools such as Instagram’s Restyle. The bundled pricing sits a few pounds below the cost of paying separately for all three standalone subscriptions, which would total around £9 per month.
Plans for creators and businesses
Meta One subscriptions aimed at creators and businesses range from roughly £12 to £395 per month. Each tier includes Meta’s individual app subscriptions, along with perks such as a bold follow button, a verified badge, higher rankings in search results, and monitoring for impersonation accounts.
The Essential plan, at around £12 per month, offers tools to manage a presence, greater access to Meta Business Agent on WhatsApp for round-the-clock customer responses, a verified badge, a verified channel on the WhatsApp Business app, and impersonation protection pending successful verification.
The Advanced plan, at around £40 per month, adds professional-grade tools. These include scheduling stories up to 30 days in advance, links in organic posts and reels, exportable analytics, and deeper audience insights. Team members can access an account without sharing a password, with more linked devices and business broadcast credits on WhatsApp, along with additional Meta Business Agent responses.
The Expert plan, at around £119 per month, and the Max plan, at around £395 per month, focus on scaling and optimisation. Both provide the highest levels of feature access and Meta Business Agent capacity for teams managing operations at scale.
The bundles are available today across all listed tiers, covering individual users, creators, and businesses.
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Image: theverge.com
